Brand registration process


The brand registration process is a long and tedious process, but it will be worth it in the end. The details of the registration process vary depending on the country where you want to register your brand. However, there are some basic steps that are common throughout most countries

Apply for a brand name

In order to apply for a brand name, you need to do the following:

  • The brand name should be unique and not already in use by another person or company.
  • The brand name must not be offensive in any way.
  • The brand name must not be misleading or deceptive.

Apply for an official name of the company document

You should apply for an official name of company document (name of company and the official name of company) at the administrative office or local residential administration office where you registered your residence. You can also apply for it at a relevant agency in case there is no local residential administration office in your area.

The following documents are required for applying for an official name of the company document:

  • A completed application form, signed by the legal representative or a person authorized by law.
  • Two copies of ID cards (front and back). The same photo on both cards must be clear enough to make sure that they are not fake. If any ID card has been issued more than one year ago, you should provide new photos with both old and new cards together with their photocopies as well as proof that they were issued by qualified authorities with their signatures and seals affixed in red ink thereon;

Apply for the brand registration certificate

After you’ve registered your brand name and received confirmation that it is available, it’s time to apply for your brand registration certificate. This document is a basic form of intellectual property protection and shows that you own the right to use the name of your business or product in commerce. The fee for this document varies by state but usually ranges between $75 and $250.

You can apply for a brand registration certificate in person at an Intellectual Property Office or by mail (if they have an online application). Your application will be reviewed by staff members at IP offices and either approved or rejected within a few weeks of submission.

If approved, you will receive a notification from them explaining how much time it will take before they mail out your certificate—they may even send it immediately after deciding on their decision!

Apply for a trademark

You must submit an application to the Trademark Office. The application can be submitted by a legal representative or by the applicant directly.

If you choose to apply on your own behalf, you will need to submit an application form, two photocopies of each original document (3 copies if applying for a registered trademark), and fees equivalent to US$60. You may also be required to provide additional documents such as photographs or sketches of the goods/services being protected by your trademark application.

If you want someone else to file the trademark on your behalf then they will need to go through three steps:

  • They must appoint themselves as your agent and send a letter explaining this appointment;
  • They must send proof of their power (e.g., a copy of their passport);
  • They must send a fee equal (to $60).

The brand registration process is not that complicated.

While you may think that the brand registration process is complicated and expensive, it’s not.

As a matter of fact, the process is not that complicated. In addition to filling out forms and paying fees, you will have to file an affidavit of use with the Intellectual Property Office of Jamaica (IPOJ). It must be signed by two witnesses who can be present at your company’s registered address or any other place where business transactions take place. These witnesses should attest in writing that they have seen your brand name used on goods or services within six months prior to filing for its registration with IPOJ.

Additionally, if you do not already have a registered trademark for your product or service, then this should also be filed with IPOJ concurrently with an application form for registration of a trademark as well as proof from an attorney regarding ownership rights over such mark/signature/logo/name which includes but is not limited too: legal documents from court orders proving ownership rights over said mark/signature/logo/name, etc…


The brand registration process is not that complicated. You can apply for a trademark and the Chinese company name at the same time, but you need to file two different applications if you want a registered company name and trademark separately. There are also some things that need to be paid attention to during this process, such as how much it costs and how long will it take. In conclusion, brand registration is important so we recommend that you do it sooner rather than later!

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