How do I Get a Unique Trademark Name?


You can get a trademark for any word, symbol, or device that identifies your goods or services as coming from a particular source. You can also get a trademark for any combination of these things if they identify your goods or services as coming from a particular source.

Unique Trademark Name Tips

  • Use a name that is easy to say. Your trademark should be as easy to say and remember as possible, especially if it’s for a business or product name.
  • Make sure your trademark is unique. The USPTO will not register similar trademarks with similar meanings, so the more unique your trademark is, the better off you’ll be when registering with them and using it commercially in the future.
  • Use a naming generator to find a unique name. If you’re struggling to come up with something on your own and don’t have time for brainstorming sessions with friends or family members (or colleagues), there are several online naming generators available that are designed specifically for finding new names based on certain criteria such as popularity and ease of pronunciation/remembering by others once registered with federal agencies like USPTO or state governments like CA Secretary of State website.

Choose a Short, Simple Name

A short, simple name is easier to remember and more likely to be recognized by people than an obscure one. If you’re looking for a trademark that stands out from the crowd, a short and simple name helps your product or service stand out in their minds.

In addition, don’t use any punctuation other than hyphens between words (unless it’s part of your legal name). And avoid using numbers as part of your trademark—it may make it harder to identify when communicating with customers over the phone or email.

Don’t Choose a Trademark Name Similar to another Company’s Name

The best way to ensure that your trademark name is unique, and therefore avoid having to change it later, is to make sure it’s not similar to another company’s name. If you do use a similar name and the other company sues over it, you will have to change your name (and possibly even pay for their legal fees).

Make Sure it’s Unique

If you are trademarking a business name, make sure it’s unique. You must be able to prove your trademark is not already being used by another company.

A trademark search is a good way to do this. A trademark search is usually done through the USPTO database and will tell you if there are conflicting trademarks in your field of interest (and can help determine if there would be any legal issues with using it). They’ll also run searches for domain names that are similar or identical, so they can tell you what other organizations have tried using those same domains before (or after) your company might have wanted one of them as well.

Use Name Generators and Domain Checkers

Use name generators. Name generators can be found online and help you find a unique trademark name by generating a list of words to choose from.

Use domain checkers. Domain checkers are another tool that helps you find a unique trademark name, but they do so by checking to see if the domain name is available for purchase instead of giving you a list of words to choose from like name generators do.

Both tools are free, so there’s no reason not to use them.

Sign up for Domain Name Alerts

Domain name alerts are a great way to know when your trademark name becomes available on the web. You can sign up for domain name alerts for your trademark name by registering with a domain registrar and submitting an application via email or fax. This will alert you when someone else tries to register the same domain so that you have time to get it first.

However, registering a domain name is not the same thing as getting a trademark. There’s no guarantee that someone hasn’t registered your trademark without telling you (more on this below). What’s more, you might find out about their registration after they’ve already registered it—and they’ll be able to keep using it until they sell or give up ownership of their site.

Conduct a Trademark Search of the USPTO Database

Searching the USPTO database of trademarks is a good way to begin your search for a unique trademark. The database will tell you whether or not a particular name is available for trademark and whether there are other similar names out there. You can do this search on their website by going to and entering your desired name into the search box at the top left corner of the page.

Submit an Application to the USPTO

Once you have your company name and logo, you can submit an application to the USPTO using Trademark Electronic Application System (TEAS). TEAS is a web-based application that allows you to submit an application through the USPTO website. It is an electronic application system that allows you to file all necessary documents electronically, even if they are in another language and/or contain special characters. Additionally, TEAS offers extensive self-help tools for businesses that want to file for trademarks but do not need assistance from an expert attorney or agent.

Ensure the Trademark Name you Want is Available

It is important to ensure the trademark name you want is available before you start getting excited about it. The best way to do this is by searching for a similar trademark name. If someone has already registered a similar name, then you will have to find another one that hasn’t been taken yet.

Once you’ve found one or more potential names and are ready to register your mark with the appropriate authority, it’s also necessary that we do our due diligence in order to ensure no other party has ownership over them before spending money on registration fees and other legal costs involved with protecting your new brand identity.


The process of finding a meaningful, unique trademark name is a challenge and can take some time to get right. But it’s well worth the effort. When you do find that perfect name, it will serve as an important tool in helping your business stand out from the crowd of competitors vying for attention and customers.

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