How to form a C-corporation for Advertising and Business


This article will reflect on how to form a C-corporation for advertising and business.

Select a Fictitious Business Name

The next step is to register your business with the state. This is done by submitting what’s known as a fictitious business name statement. This will officially make it so that your company can be known by its name in all transactions involving the state, and it’s also required for tax purposes because it allows you to deduct some of your expenses from taxes later on.

Fictitious Business Name Statements: To start off, you’ll have to select a name for yourself that isn’t already taken by another company—this might seem obvious, but making sure there aren’t already any other businesses with similar names around town will help keep customers from confusing whom they’re buying from! If your company doesn’t own any assets yet (such as buildings or equipment), then usually this section can be left blank; otherwise, just write down whatever information applies best here–you’ll fill out more details later on when filing taxes every year after starting up operations successfully the first time around!

Apply For a Trade Name Certificate

To apply for a trade name certificate, you’ll need to visit the [U.S. Patent and Trademark Office. Once there, you can fill out Form 1571a (Application for Federal Certificate of Registration as a Domestic Corporation), which can be downloaded from the USPTO website. The only fee is $165 paid via credit card or money order (no checks). You’ll also need to bring with you:

  • Your corporate seal if one has been used in the past
  • A copy of your articles of incorporation that has been notarized by an official at either your state’s Secretary of State office or another authorized official from any state; this is used as proof that your company exists legally within its jurisdiction(s)
  • A copy of minutes from meetings held by officers or directors with authority over matters like stock purchases or sales (if applicable)

File Articles of Incorporation

Depending on your state, this may be called something different (for example, in California it’s called a “certificate of formation”). You will need to submit the following documents:

  • A completed Articles of Incorporation form (one for each state where you want to do business)
  • An original signature from an officer or director on each document
  • Any required fees for filing these documents with their respective states

File Statement of Information

You will also have to file a Statement of Information with the state, which is where you will fill out your business’s name and address, business purpose, and form of entity.

The IRS requires businesses to file an annual tax return (Form 1120) for C corporations that have over $10 million in assets or more than $50 million in gross receipts.

The Secretary of State requires you to file a Certificate of Assumed Business Name and pay a $25 fee. The county clerk may require other filings depending on location.

Appoint Directors and Officers

Directors are responsible for the general direction and oversight of your company. They oversee its policies, manage its operations and act as an agent on behalf of shareholders. Officers serve in roles similar to those of directors but are actually employees who report directly to the board of directors.

While it’s not necessary for all businesses operating as corporations to have a board of directors or officers (or both), having one or both can help protect your business from legal liability as well as ensure compliance with state regulations such as filing annual reports with tax authorities or maintaining insurance coverage. If you decide to incorporate with no board members at all—a rare occurrence—then the person who signs the paperwork will serve as an agent for all other shareholders within the corporate structure itself.


The C-corporation is a separate legal entity from its owners. This means that the owners are not personally responsible for the debts and obligations of the corporation. The owner’s liability is limited to their investment in the company if any.

The C-corporation structure also allows for greater financial flexibility, as it does not have to pay state income tax. The only time taxes are paid on income generated by an S corporation or limited liability company (LLC) is when it distributes these earnings to shareholders or members through dividends or distributions, which are taxed as ordinary income at ordinary income tax rates.


If you’re looking to start or expand your advertising business, the C Corporation is a great option. It can be used for both personal and professional purposes and has many advantages over other forms of incorporation. If you need help forming your own C-corporation, we at Company Formations have everything you need! We have decades of experience helping small businesses get started with their legal paperwork and can help answer any questions about what it takes to start up right away.

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