How to register your Brand Name online?


A brand is the name of a company, product, or service. It is a name that distinguishes one entity from another in the marketplace. Brand names are registered with the Intellectual Property Office (IPO), which is attached to the Ministry of Commerce, Industry, and Tourism (MICT).

How do I register my brand?

The first step is to file an application with the IPO. The application must include your company’s name, address, and contact details; a list of goods or services covered by the brand; a description of how you will use the brand (e.g., on the packaging); and a copy of your logo. The application must be accompanied by a registration fee of about $105. The IPO will issue a letter confirming that your brand has been registered. You will have to renew the registration every two years and pay an annual maintenance fee of around $50.

Ask for Help

If you’re not sure whether or not your name is available, the simplest way to check is to use one of the free trademark search tools.

In addition to searching for marks during the application process, it’s also important that you conduct a comprehensive trademark clearance search before beginning business operations. This will help ensure that there are no similar marks that could cause confusion among customers and potential licensees.

When conducting a clearance search on your own, it’s important to understand which terms are included in the results so you know how broadly defined they are (the broadest term includes all variations of spelling). You may also want to consider hiring an attorney who specializes in intellectual property law so they can guide you through this process because they are familiar with how these searches work and what information can be found on them.

Understand Trademark Law

Trademark law is a legal system that protects the rights to a word, phrase, symbol, or design associated with a product or service. Trademarks are used to distinguish the source of goods and services from those of others.

Trademark registration with the USPTO can be obtained when someone uses the mark in commerce. This means that you have begun using your mark on goods or in connection with services in interstate commerce. You must apply for a trademark registration within 1 year after you first use it in commerce and cannot register it if already owned by someone else. The U.S Patent & Trademark Office (USPTO) grants ownership rights over patents, trademarks, and copyrights (artistic creations).

Conduct a Thorough Search

The next step is to conduct a thorough search for your brand name online. In addition to looking at social network sites and search engines, you should also check major industry-specific directories like those offered by the Chamber of Commerce or the Better Business Bureau. You might even consider hiring an independent third party to conduct this search if you’re concerned that it will be done thoroughly enough by someone on your own staff.

Choose the Right Brand Name

Choosing the right brand name is crucial to building a successful business. Here are some tips to help you choose one:

  • Stay away from generic names. Generic names are those that describe your product or service, such as “Dog Poo Removal Service” or “Happy Fun Land.” They don’t tell customers anything about what makes your business unique, and they’re also easy for competitors to copy. Instead, try using a name like “Petco,” which tells people there’s something special about the company without being specific.
  • Don’t use common words in a new way unless you have proof that no one else has ever used those words before in that way (for example, Apple didn’t invent computers but was able to trademark the term “iMac”). Avoid using common phrases as well—you can lose trademark protection if someone else registers their own version of an identical brand name first (e.g., both Microsoft and Micro-Soft registered their respective versions of Windows).

File a Trademark Application with the USPTO

  • File a trademark application with the USPTO.
  • File online.
  • Use a trademark attorney.
  • File early in the process.

If you want to use a trademark but haven’t yet, it’s important to file an application with the USPTO right away. If someone else beats you to it, you’ll be out of luck—and they can stop you from using your brand name at all.


So, how do you register your brand name online? The process can be daunting, but with the right tools and information, it’s not as difficult as you might think. You can start by searching for a company that specializes in this kind of work and has experience registering trademarks. This will help you avoid common mistakes that could cause problems later on down the line when it comes time to use your trademark or defend yourself against someone else who wants access to your mark (like another business).

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